[TGS 2026] Kaitak Family aims to replicate Cyberpunk sell-out success

| NBNTV = Jeong Dong-jin | Black Balloon Market, which recorded on-site sell-outs at TGS 2024 and TGS 2025, is unveiling a new lineup including Silent Hill 2, Cyberpunk: Edgerunners 2, and Five Nights at Freddy's.

According to Kaitak Family on the 11th, Black Balloon Market is a street fashion brand that develops official licensed products for popular games and anime characters. Last year, the brand established itself as a major hit by leading a series of on-site sell-outs with its Cyberpunk 2077 and Cyberpunk: Edgerunners collections.

At TGS 2026, the brand will debut new apparel for Five Nights at Freddy's (FNAF) and Cyberpunk: Edgerunners 2, which features a new story through a 10-episode original animation. Additionally, new collections for Cyberpunk 2077 and the retro cartoon-style CUPHEAD, both of which have enjoyed consistent popularity, will be exhibited.

Notably, pre-orders for new items in the brand's premium Oshi-Jan series will begin on-site. Oshi-Jan is a portmanteau of 'Oshi' (meaning one's favorite IP) and 'Jumper.' These signature fan-targeted items feature high-quality, three-dimensional embroidery that intricately depicts the unique worlds of games and anime on outerwear styled after traditional Japanese Sukajan (souvenir jackets) and Starjang (baseball jackets).