New Balance unveils 26FW campaign with Yuna Kim
New Balance reveals its 26FW campaign featuring Yuna Kim, showcasing lightweight women's down jackets and premium 1880V2 walking shoes.
NBNTV=Reporter Min-ho Kim | E-Land World's global sports brand NEW BALANCE unveiled its 26FW 'WOMEN FLYING LIGHT, MOVING LIGHT' photo campaign on the 18th, featuring brand ambassador Yuna Kim.
Carrying the message 'FLYING LIGHT, MOVING LIGHT,' the campaign proposes styles designed for light wear and comfortable movement from the transitional seasons through winter.
The 'WOMEN FLYING 204 Airy Hooded Lightweight Down' introduced this season combines the lightweight feel and excellent warmth of premium goose down with 10D (denier) ultra-lightweight, high-density material.
Featuring ripstop fabric with a soft touch and superior durability, the product also incorporates surface water repellency and windproof functions, allowing for fresh and comfortable wear even in chilly weather.
In the released photos, Kim showcases stylish looks by pairing New Balance women's flying lightweight down in lemon butter and light blue with the premium '1880V2' walking shoes.
The 1880V2 is a signature premium walking shoe from New Balance, featuring the independently developed 'Fresh Foam X' midsole to provide a stable fit and soft cushioning. Designed with suede material suitable for FW season styling, it is available in two colors: Taupe and Gray. When paired with the women's flying lightweight down, the shoes allow for both comfortable movement and sophisticated style in daily life.
A representative from E-Land New Balance stated, "Together with ambassador Yuna Kim, we are proposing lightweight yet stylish styling for New Balance women. By matching the women's flying lightweight down—crafted with premium goose down and ultra-lightweight high-density material—with the stable 1880V2, customers can enjoy comfortable movement from the transitional seasons through winter."
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