Bumkey's 'Freewill (feat. Bewhy)' MV hits 3 million views in 16.9 days

Singer Bumkey is seeing a rapid surge in views for the music video of 'Freewill,' featuring Bewhy.

According to the 'Bumkey ‘Freewill (feat. Bewhy)’ Official MV' uploaded to the BRANDNEW MUSIC channel, the video released on August 31, 2026, has surpassed 3 million views in just 16.9 days. Currently, the video's view count stands at 3,044,912, representing an average daily increase of 180,172 views. Records show the count increased by 3,044,722 from the 190 views recorded 17 days ago.

Rapid growth from 1 million to 3 million views

The video has accumulated views at a rapid pace since its release. According to the video description, it surpassed 1 million views on September 5, 2026, achieving that milestone just 4.3 days after its release. At the time it reached 1 million views, the count was 1,129,337, recording an average daily increase of 262,636 views. At that stage, the count had increased by 1,129,147 from the 190 views recorded 4 days prior.

Collaboration between Bumkey and Bewhy on songwriting and composition

Bumkey wrote, composed, and arranged 'Freewill,' with Bewhy participating as a featured artist. The lyrics convey messages regarding inner conflict and personal choice. Through the song, Bumkey and Bewhy express the idea of deciding one's own path based on 'Freewill.' The lyrics include expressions such as "Cut all the noises", "Don’t listen to the evil", and "Choose the good voice."\

Through the lyrics, Bewhy poses philosophical questions such as, "If morality is forced, is it still morality?" and "If good deeds are forced, is that truly good?", adding that "the answer has never once been in the middle." He also infused the lyrics with messages like "Truth is always quiet, that's the real feel" and "Walk toward the light, it will still be a guide for your heart."