SE SO NEON releases 'p and q' music video directed by Hwang So-yoon

The band SE SO NEON has visually realized their unique musical universe through the official music video for their new song 'p and q'. Moving beyond simple promotion, the video serves as a concentrated showcase of the members' artistic identities.

Hwang So-yoon led the visual direction of the music video. Serving as the Director (Directed by), Hwang translated the song's emotional essence onto the screen. Park Hyeong-jun supported her vision with sophisticated cinematography, serving as Co-Director, DoP, Editor, and Colorist (D.I.).

Hwang So-yoon's direction and member synergy

SE SO NEON members, including Hwang So-yoon, manse, and Kyu-ng, appear in the video to complete the song's atmosphere. Beyond her directorial role, Hwang participated directly in the editing process to fine-tune the video's rhythm. The editing, conducted alongside Park Hyeong-jun, tightly synchronizes the musical flow with visual transitions.

The presence of the members is central to delivering the song's message. Under Hwang's direction, the video captures the dreamy yet intense colors characteristic of SE SO NEON, focusing on heightened audiovisual synchronization. The cinematography and color grading handled by Park further elevated the video's aesthetic perfection.

SE SO NEON's visual expansion and independent artistry

The 'p and q' music video demonstrates SE SO NEON's ambition to expand their musical achievements into the visual realm. The fact that the members played key roles in the production process suggests they are operating as cohesive artistic entities rather than mere performers.

By presenting this new visual language, SE SO NEON provides fans with a deeper way to experience the song. This fusion of music and film reaffirms the unrivaled artistic narrative the band has built.