BOYNEXTDOOR 'Boom Boom Boom' hits 1 million views in 3.2 days

BOYNEXTDOOR's new music video for 'Boom Boom Boom' has demonstrated the powerful impact of its global fandom, tracing a steep upward trajectory immediately following its release. Released on August 18, 2026, the video surpassed 1,000,850 views in just 3.2 days.

Overwhelming viewing speed with 950,000 views surging in 3 days

The growth rate is remarkably steep. While the view count stood at 45,644 until just three days after release, it surged by 955,206 to reach a total of 1,000,850 views. This indicates an average of 312,765 views per day. The concentration of hundreds of thousands of views within such a short window serves as an indicator that BOYNEXTDOOR's musical identity is rapidly resonating with both the general public and their fandom.

Sensory visuals crafted by STUDIO GA.ZE and SOZE

The music video was produced by STUDIO GA.ZE, with SOZE directing to realize a highly sensory visual aesthetic. Various professionals were brought in to enhance the video's visual perfection. Led by cinematographer GUNHEE PARK, the production featured FPV drone filming by operator MINAJAE LEE, alongside VFX work through collaborations with HEIMLICH VFX STUDIO and TRENDSETTERVFX to visually maximize the song's atmosphere.

Notably, colorist CHANGBEEN YU of DAZ contributed to the color grading, which defines the video's specific tones and textures. This sophisticated production process played a key role in visually manifesting the musical universe presented by BOYNEXTDOOR. Following this explosive surge in views, expectations for the group's musical journey continue to rise.